KAAIO STUDIO JOURNAL
Part founder’s journal,
part branding resource.
A collection of founder thoughts, branding lessons, and design secrets (for free).
Pull up a chair, grab your beverage of choice, and stay awhile.
I Built My Brand The Wrong Way
Most founders think branding is what helps them start a business. After spending two years reverse engineering my own brand, I’ve learned it’s actually what helps you grow one.